File talk:Pepsi targeted ad 1940s.jpg

the ad does not contain the required copyright notice or (c) symbol and is not in copyright. it is public domain. Rjensen (talk) 16:41, 13 March 2020 (UTC)[reply]

@Rjensen: From Copyright#Registration: "In all countries where the Berne Convention standards apply, copyright is automatic, and need not be obtained through official registration with any government office. Once an idea has been reduced to tangible form, for example by securing it in a fixed medium (such as a drawing, sheet music, photograph, a videotape, or a computer file), the copyright holder is entitled to enforce his or her exclusive rights.".Jonteemil (talk) 17:08, 13 March 2020 (UTC)[reply]

It was never copyright in the USA. The rule you mention is not retroactive to 1940s--and of course citing Wikipedia as a reliable source is not allowed. Note this provision of US law: c) Effect of Berne Convention.—No right or interest in a work eligible for protection under this title may be claimed by virtue of, or in reliance upon, the provisions of the Berne Convention, or the adherence of the United States thereto. Any rights in a work eligible for protection under this title that derive from this title, other Federal or State statutes, or the common law, shall not be expanded or reduced by virtue of, or in reliance upon, the provisions of the Berne Convention, or the adherence of the United States thereto. source Rjensen (talk) 18:07, 13 March 2020 (UTC)[reply]

also note: "Copyright notice provides information to the public regarding copyright ownership. Notice is optional for works created after March 1, 1989, but is generally required for works created before that date. [quoting https://www.copyright.gov/circs/circ03.pdf] Rjensen (talk) 18:16, 13 March 2020 (UTC)[reply]

@Rjensen: If it isn't non-free then {{non-free fair use in}} should be replaced with a fitting PD-tag. Can you fix this?Jonteemil (talk) 04:28, 17 March 2020 (UTC)[reply]

Agree but i tried and can't seem to do it. Rjensen (talk) 05:13, 17 March 2020 (UTC)[reply]

NFCC #8[edit]

Regardless of the public domain status, the use of this image is a textbook example of how NFCC#8 is properly applied (I should know, I was heavily involved in the writing of #8). In both the Pepsi and Edward F. Boyd articles, there is discussion of how Boyd & Pepsi created advertisements targeted directly at the African American community by showing black people in normal family situations and avoiding any stereotypical depictions of them. This is then a natural setup to display an example of one such ad so that it's made clear to the reader exactly what that means. It may not look like much to us modern people, but you have to remember that this was revolutionary at the time. —howcheng {chat} 21:06, 13 March 2020 (UTC)[reply]

yes it is a very useful and revealing ad. Rjensen (talk) 21:32, 13 March 2020 (UTC)[reply]

@Jonteemil: Are you satisfied with this? If not, what in your view would constitute proper usage of the file? If there is no response from you in the next few days, I will assume that your silence means approval and I will remove the deletion tags. —howcheng {chat} 21:27, 16 March 2020 (UTC)[reply]

@Howcheng: I trust you, so I'm sadisfied.Jonteemil (talk) 23:32, 16 March 2020 (UTC)[reply]